Save your indoor cat
from irrational
FEAR of noises

Access the new and innovative solutions designed to help your cat(s) be less likely to be affected by illogical fear of noises, which can be a serious burden for both of you.

Noise Phobia: A possibly serious problem

Noise phobia is illogical fear of sounds that we humans know are harmless, but our pets and horses don't necessarily know that. Up to 60% of cats can have anything from saddening anxiety, to frantic fear when they hear unknown noises. This can be from being sad, to very serious, with injury or damage for cat or owner, cats fleeing and getting lost, or even death.

The method to deal with this problem is called noise phobia therapy. In the classical method, potentially scary sounds are played, usually from one CD or set of MP3 sounds. The volume is from very low in the beginning, to full volume in the end, in the therapy process that can take several weeks. The goal is that the cat becomes used to the sounds and is not scared when they are actually heard.

WeStopFear has carefully analyzed the classical process, and believes it has drawbacks that are vital to address.

Innovations of WeStopFear

WeStopFear™ has developed a new technical therapy process, designed with the goal that the majority of users will hopefully see it as easier, simpler, safer, more natural and more bearable. The system is called Simple Secure Steps™.

WeStopFear is the most comprehensive solutions ever offered. It is a member's website with Internet-streaming audio players. It is thus similar to music streaming websites. You can use your mobile device or computer, connected wirelessly or with cable to loudspeakers with good volume and audio quality. MP3 download is also an upgrade option.

The volume level of the therapy sounds is pre-set to the correct volume, in five steps. This makes the process simpler and safer. Access to the steps is managed, meaning less hassle and organization is needed.

WeStopFear offers a solution for indoor cats. It is a matter of principle, that owners of all pet types will have this opportunity to improve their pets' wellbeing.

WeStopFear is systematically designed for improvement

The most extensive noise phobia therapy solution in history and the first extensive set of multi-faceted innovations in this field since around 2010 that we know of.

Cat focused interface

The user experience, graphics, extensive instructions, and list of signs of fear and phobia are focused on cats. You will feel “at home” as an indoor cat owner with cat-specific advice and graphics.

Safer for your cat

Mistakes are “designed out” of the process and made close-to-impossible. Natural Intervals make it more likely that your cat and yourself will endure the process well. With future maintenance of success.

Simpler and easier for you

The innovations of Volume Anchor, Ascending Loudness, Timed Access and Natural Intervals make these Simple Secure Steps easier, simpler and safer for you to implement.

Is your indoor cat in danger of this problem?

Hopefully not but it is possible. We cannot tell which (type) will encounter this or when. Although fireworks, thunder and traffic are common, then any sound can cause problems.

The most logical thing for you is to conduct this type of therapy to prevent it. This makes it a less likely problem.

Is your cat already fearful?

If so, then necessary to conduct this therapy to heal the situation.

Innovations of WeStopFear

All noise phobia therapy products work if done correctly. However, WeStopFear includes innovations not seen before: Volume Anchor™, Ascending Loudness™, Timed Access™ and Natural Intervals™ make up the Simple Secure Steps™ therapy process design. It has multiple instructions and reminder system, and it is more comprehensive than any solution that has been available before.

Pricing for all

Monthly prices for online training are often $20-30, and a single in-person session can cost $350. The prices for WeStopFear programs, especially annual subscriptions, is way below these numbers. The goal is to offer WeStopFear at a very manageable cost.

What WeStopFear provides:

Members area with Internet-streaming audio players with therapy sounds, pre-set to the right volume, in five steps with managed access to the right step at every stage.
Comprehensive instructions and training videos.
Dedicated solution to each type of pet or horse.
Self-serve system with option of Premium upgrade with support tickets and more.
Customized email series with reminders, encouragement, information and offers.

What you provide:

The audio playback device(s) with loudspeakers that can deliver the sounds with a realistical audio quality and loudness.
Choosing the locations and managing the process. Monitoring the state of your pet or horse during the therapy to manage it correctly.

Simple equipment

You can use your smartphone, tablet or computer to stream the sounds over the Internet. With this you need a good quality loudspeaker(s) with realistic volume, either wireless or connected with speaker cables.

If you want to play without being connected, from an MP3 playing device or even burn your CDs, then you can upgrade to MP3 and MP4 files download additionally.

Don’t procrastinate

This problem can come any day and is unannounced. The likelihood increases with higher age (with dogs and probably with other types as well). Thus, it is not so that if your cat has reached a certain age then it is safe.

Start today!

If you don't do anything, your cat continues to be at the same risk as before. There is nothing protecting it from this problem.

If you don’t like this, you can cancel any time without any questions asked. So don’t postpone starting to take care of this issue for your beloved indoor cat.

Three programs: More, Advanced and Full Care

Three programs are available in WeStopFear. All programs have solutions for all types of pets and horses, but for indoor cats that for the most part spend most of their time inside the home, the More program is recommended.

More Program

The More Program is mainly for indoor pets: Indoor cats, pet birds, small mammals and exotic pets, and households with various types of indoor pets.

Program options and pricing: Self-service and Premium

More Program
Annual

$3.25/mo

$39 charged once a year (4 months free, save 33,7%)
Basic self-service
(Excl. local VAT)

More Program
Monthly

$4.90/mo

Charged monthly
equals $58.80 pr year
Basic self-service
(Excl. local VAT)

More Program
Premium

$31.90/mo

Everything in Basic self-service, plus support tickets for one-on-one answers and advice, MP3/MP4 downloads, ebook club
(Excl. local VAT)

Features of the More Program

Features in all programs (short overview)

>> Simple Secure Steps and the four innovations
>> Eight solutions for animal types
>> Comprehensive instructions, customized for animal types
>> Streaming audio players for random play, individual play, and custom playlist
>> Counter conditioning and video therapy
>> Reminder emails customized for steps and animal types
>> Information forms templates
>> Machine translations widget (24 languages)
>> Self service, suggestions

Upgrade options:
>> 1. Premium with personal support tickets, downloads, book club.
>> 2. MP3/MP4 files downloads (with Basic self-service).

See full list of features

More Program
Sounds

>> Random player sounds: 44
>> Number of random playlists: 2
>> Play individual sounds: 46
>> Choose for custom playlist: 46
>> Counter conditioning sounds: 47

More Program lists of sounds

Other programs

You can freely choose the program you want to subscribe to (More, Advanced or Full Care). They all have solutions for indoor cats.

Compare all programs here

MP3/MP4 Downloads
More Program

$9.90 additionally

(One-time payment in addition to the recurring subscription fees of a Basic self-service subscription, excl. local taxes. If you want to download files, click the applicable checkbox on the order page.)

Downloads Overview
More Program

Main therapy sounds: 46 audio MP3 files x 5 Steps = 230 files
Counter conditioning: 47 audio MP3 files
1 piano tune audio file
Total: 278 audio MP3 files
2 x 5 video therapy MP 4 files + piano tune video file = 11 files
Total: 289 files
Total: 28 .zip folders
Total file sizes: Audio 740MB, video 1.3GB (2 GB total)

Note: Outdoor cats and Horses solutions have slightly different numbers of files.

We Want Fewer Stories Like These

Anxious, or worse?

Imagine a normal day with your cat. You should not have a care in the world, but your cat is anxious and hides, because of a sound it heard, a sound you know is entirely harmless. It is common among up to 60% of pets to be uneasy of fearful because of some sounds it does not understand. This is not very serious, but the day is not as joyful as it should be. But for some cats it can be more serious. A small percentage can from time to time have very serious problems of this kind. You never know which one will face this. This can even be catastrophic:

What is this??

Imagine you own a sweet, loving cat that greets you every time you come home. Then one day fireworks explode close to your apartment and your cat escapes out. Your cat disappears into the night. You search the neighborhood for days, but you cannot find your cat. Weeks later your cat is found hiding under a car in a garage miles away. It is so scared that the garage owners cannot be coaxed out or picked up. Rescue workers finally manage to trap your cat and bring it to you. But your cat is changed. It has become unpredictable and much more difficult to handle. You are lucky as your cat was microchipped. But another cat with a similar story was not, so its owners were never found, and it was so traumatized by the experience that it could not be re-homed.

Scared cat bites and scratches!

Imagine you own a cat that has normally been relatively easy to handle and friendly, even to strangers. But then one day, sudden noises that it isn’t used to make it scared. In fact, it has become nervous and aggressive towards people that are not part of the close family. You have your relative visiting one day, and when it wants to pick up and pet your cat, it reacts by lashing out at your relative, scratching it and biting. Your relative needs to go to the hospital to get an injection of anti-bacterial medicine to protect from possible infections.

Prevent or heal

These imaginary trauma stories are based on actual events. They happen every year, and sadly often.

Accidents and negative consequences of fear of sounds can not be completely eliminated, but their likelihood can be reduced, and the problems may be less serious for those who are affected. Maybe that could include your cat?

Noise phobia therapy is the methodology designed to prevent or heal these problems.

Many stories

Have your heard about this type of problem before? Try searching the web for stories. You can use search phrases like 'cats noise phobia', 'cats scared of noises', 'cats fear of fireworks', 'cats fear of thunderstorms', 'cats lost injury fear of fireworks and thunderstorms'.

Try the 5 steps audio players

There are 5 steps in the Simple Secure Steps therapy process. The sounds in the steps are the same. It is only that the volume is pre-set correctly in each step: From very, very low in Step 1, to full natural volume in Step 5. You get access to Step 1 in the beginning, and then gradually to Step 2, Step 3, Step 4 and Step 5, and finally the ongoing Maintain Success stage.

Below are streaming audio player with short samples of therapy sounds.

Setting the volume

In the beginning, you find the correct volume setting for the loudspeakers of your audio playback device by playing the piano tune below. The volume setting should be so that the piano music is at a good and clear listening level, not very low like soft dinner music at a restaurant, not extremely loud like a rock concert.

You will keep this same volume on a particular audio device that you use in a particular location, every time in all the steps. If there are markings or numbers that show the volume setting, then you need to find the right volume setting on the audio device only once. But if there is no scale, number or markings, then you need to play the piano tune each time to set the volume correctly.

After you have set the volume, try playing the sounds in each step. Do not do this when your animal is present. The volume in the higher steps could give it a shock, just like the actual sounds when they are heard suddenly.

Streaming, choose and custom

In the therapy member's pages, you have access to a streaming player that plays the playlist in random order with just one button click, each sound once and then stops. You also have access to players to play individual sounds like below, and you can also choose a number of sounds to create your own custom playlist, which will then be played in random order.

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